BlissTrax

Building an walking meditation app

BlissTrax is a stress reduction app that turns walking and daily activities into moving medication with ambient music.

Skills Used

Branding

Visual Design

UX/UI Design

NEEDS

The science behind binural beats

As a client, BlissTrax has done tons of research on the efficiencies of how sound technology can help people relive stress. When the left and right ears are fed different frequencies, the process the difference as a single tone known as binaural beats. With that in mind, BlissTrax sought out to create an app that allows users to experience binaural beats and help regulate their nervous system while excercising or going about their day to day schedule.

How do we build a brand that is both engaging and calming?

How do we keep the app simple but provide the user with access to all their resources?

How will the client manage the music library?

BRANDING

A balance between being energetic and feeling calm

As a product, BlissTrax is balancing on the line between relaxing users and helping to regulate their nervous system, as well as inspiring users to move and focus on daily habits. I emphasized that energy with bright yellow colors mixing with a calming purple. The wave pattern throughout the app mimics the vibe of binaural beats. The app needed to feel engaging and welcoming and emphasis the relaxation and motivation that can come from binaural beats.

The Website

An introduction to the brand

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Explaining not just the brand but the science and motivation behind the product

Incorporate call to actions for the user try to app for 21 days

Create a space for FAQ and users to be able to contact the company if any issues arise.

THE APP

A very simplistic flow

The client put a lot of emphasis on making sure that the app would be simple to use and wouldn't distract the user while they're using it.

Set Your Pace

User's can select up to five different paces (both walking and running) as well as three different modes of binaural beats: motivation, focus, and stress less.

Monitoring Walking Streaks

User's can monitor how often they use the app and get a peak into how binaural beats are improving their mood.

The Bliss Blog

The app is connected to the BlissBlog, featuring articles that will help users understand and get the most out of binaural beats.

Set Reminders

To keep users consistent, they can set reminders for how frequently they want to be reminded to use BlissTrax

Check out a few more screens from the app.

CONTENT MANAGEMENT

Making everything easy to manage

On the backend, BlissTrax's content management system allows users to monitor app usage and content popularity, upload songs and create reports, as well as add more Bliss Tips (small tips in app to help listeners to have the best listening experience).

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